June 2009 – Google PageRank update, backlink algorithm change and Vince UK update

Filed under: Google, Search Engines, Updates — Tags: , , , , , , , — Steve Wulz @ Tuesday, July 7th, 2009

There has been a lot of discussion out there on the SEO forums regarding Google’s changes in June 2009.

Reports of Google PageRank updates, backlink algorithm changes and the continued effect of brand keyword reshuffling noticed by the wider SEO community, particularly within Google UK.

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Understanding Mobile Keywords

Filed under: Mobile, News, Paid Search, SEO, Updates — Steve Wulz @ Tuesday, May 5th, 2009

January saw the introduction of the Google mobile keyword tool which allows AdWords users to access search volume specifically from mobile-device searches.

Essentially this tool is the first to make available effective keyword research for both PPC and SEO mobile campaigns.

At the moment Google does not provide this information to the publically available tool, so you must be logged into an AdWords account to see this information. (Note: you must have a mobile ad within your adgroup to be able to utilise this feature)

Access is as simple as logging into your AdWords account, accessing your mobile ad group and looking for the Keyword Tool link available near the top of the table illustrating campaign data.